Braw Liquor Club, a brand-new Scottish start-up, has launched across the UK offering small batch, premium cocktails for any occasion.
A lockdown success, Braw Liquor Club was born on the Isle of Bute by Elizabeth Mackirdy, who returned home after living in London.
Although Elizabeth had no previous experience in the drinks industry – she had spent over 10 years in fashion buying for stores such as Selfridges, Fenwick and House of Fraser – what she has created draws on her eye for detail, style and a wish to plug a gap in the market for ready to drink premium cocktails, created with Scottish ingredients.
The luxurious range consists of two pre-blended classic cocktails in a choice of sizes, each with a contemporary and Scottish twist and the first of their kind from the West Coast. The cocktails are hand-crafted and sustainably made with ingredients sourced locally.
There are two cocktails available. The Bramble, a blend of Scottish gin from Royal Deeside with lemon squeezed in Cumbernauld, blackberries and with gooseberry, has both sweet and sour notes. The second, a modern twist on the Old Fashioned uses a Scottish Speyside whisky paired with sea tangle, an edible red seaweed from the East Neuk of Fife, and delivers salty yet sweet toffee notes and was my favourite.
Elizabeth explains the inspiration for her new business venture:
“I couldn’t find a Scottish cocktail brand that was using Scottish ingredients with transparency, being mindful of their processes and branded in a contemporary way.
The idea of creating one was an exciting opportunity, yet completely out of my comfort zone. Over the past year I have mixed many drinks and pushed myself to figure out each and every stage of development, from trademarks, sitting my personal licence and finally receiving the first batch through production.”
All blends are vegan friendly, dairy free, gluten free with no allergens. Each order comes in recyclable packaging including a coaster which includes the company’s contemporary branding which represents the Scottish landscape, hills and sea, alongside a thank you card including all ingredients and serving suggestion.
Each bottle is hand numbered and part of a limited batch. The cocktails are available online at: www.brawliquorclub.com and come in a variety of sizes: 200ml, 500ml and 750ml and are priced at £12-£36. UK postage.
After the last two years of the pandemic, this inspiring young entrepreneur is certainly putting the good times back into cocktail drinking with friends. And if you a fan of supporting local, small businesses, now’s the time to join the Braw Liquor Club and get your order in. You’ll be promised a braw good time.
